For nearly two centuries, the name Crockfords has been associated with prestige, exclusivity, and exceptional hospitality. From its origins in the distinguished circles of 19th-century London to its modern expression across some of the world's most renowned destinations, the brand's journey reflects an enduring commitment to excellence.
Today, at Resorts World Genting, that legacy continues to evolve—honouring its rich heritage while redefining luxury for a new generation of discerning travellers.
The Crockfords story began in the heart of London in 1828 with an extraordinary man named William Crockford.
Born into humble beginnings as the son of a fishmonger, Crockford possessed an exceptional gift for mathematics, probability, and understanding people. Through remarkable entrepreneurial instinct, he established Crockford's Club on the prestigious St. James's Street in Mayfair—then the epicentre of British high society.
Designed by some of the era's finest architects and celebrated for its lavish interiors, impeccable service, and renowned French cuisine, Crockford's quickly became one of the most exclusive private clubs in Europe.
Throughout the Victorian era, Crockford's name became synonymous with distinction.
Its reputation extended beyond London, earning recognition across Europe as a destination associated with sophistication, exclusivity, and exceptional hospitality. Guests entered an environment where every detail was carefully considered and every experience thoughtfully curated.
As society evolved, the Crockfords name continued to be associated with high standards of service and refinement, qualities that would become enduring hallmarks of the brand.
More than 175 years after the founding of Crockford's Club, a new chapter began.
In 2004, Genting International Plc entered into a landmark 50:50 joint venture with Stanley Leisure, then the United Kingdom's largest casino operator and owner of the world-renowned Crockfords brand.
The partnership marked Genting's first formal association with Crockfords and established a connection between one of Britain's most recognised luxury gaming brands and one of Asia's leading hospitality groups.
2005
On 25 January 2005, the joint venture between Genting International and Stanley Leisure was formally completed.
The collaboration strengthened Genting's presence in the United Kingdom while deepening its relationship with the Crockfords brand. It also marked an important step in the company's growing international hospitality and leisure portfolio.
2006
In 2006, the iconic Crockfords brand became part of the Genting family following Genting International's acquisition of Stanley Leisure Plc.
The milestone ushered in a new era, preserving the brand's rich heritage while expanding its legacy through Genting's world-class hospitality portfolio.
Crockfords' evolution into a global luxury hospitality brand reached a significant milestone with Crockfords Tower at Resorts World Sentosa.
Designed as an exclusive all-suite retreat, it embodied the brand's signature values of privacy, personalised service and refined luxury. Guests enjoyed bespoke hospitality, spacious suites and convenient access to world-renowned attractions such as Universal Studios Singapore.
Recognised as Asia's Leading Luxury All-Suite Hotel by the World Travel Awards (2014–2015), Crockfords Tower reinforced the enduring prestige of the Crockfords name and its successful expansion beyond its historic London origins.
Opened as part of the landmark Genting Integrated Tourism Plan (GITP), Crockfords became the pinnacle of luxury hospitality within Resorts World Genting.
Perched 6,000 feet above sea level amidst the cool mountain air of Genting Highlands, Crockfords was intentionally conceived as an intimate sanctuary. With approximately 140 carefully curated rooms and suites, the experience prioritised privacy, exclusivity and personalised service.cc
At Resorts World Genting, the legacy of Crockfords found a remarkable new home above the clouds.
Just two years after opening its doors, Crockfords at Resorts World Genting achieved a historic milestone.
In 2019, it became the first hotel in Malaysia to receive the prestigious Forbes Travel Guide Five-Star Rating—one of the world's most respected distinctions in luxury hospitality.
The global journey of Crockfords continued in 2021 with the opening of Crockfords Las Vegas at Resorts World Las Vegas.
Located within the first newly built integrated resort on the Las Vegas Strip in more than a decade, the property introduced the Crockfords brand to one of the world's most iconic entertainment and hospitality destinations.
Combining personalised service, exclusive accommodations, and elevated guest experiences, Crockfords Las Vegas further strengthened the brand's international presence and reputation for luxury.
From London to Singapore, Genting Highlands, and Las Vegas, the Crockfords story had become truly global.
Today, Crockfords proudly stands as Malaysia's one and only Forbes Travel Guide Five-Star hotel for eight remarkable years running—a testament to its unwavering commitment to personalised service, exceptional guest experiences, and world-class hospitality.
As the hotel continues to evolve, the introduction of new accommodation offerings, including the Studio Suite, Premier Suite and Prestige Suite-Gym, reflects its dedication to meeting the needs of modern luxury travellers while upholding the standards of excellence that define the Crockfords experience.